The 10 Little Rules™

Now available for preorders … Amy Hege Atwell’s 10 Little Rules for Mermaids!


Sometimes the things that wreck us are the things that make us whole.

Those tragedies in life — big and small, massive and mundane, public and oh-so-private — can bring us to our knees. They can also help us uncover what’s real; they can force us to start truly listening to the voice of our own hearts.

So it was with me, after divorcing, losing a business, facing an empty nest and a scary recession, all within the space of a few months.

As I processed all of it, I discovered something remarkable: I’d been living my life by everyone’s rules but my own. My world had to implode to get me to see this.

Then one magical morning I sat down to write. Out of that morning came The 10 Little Rules for a Blissy Life, and a new approach to living that made me 100% responsible for my own happiness. And the idea  for 10 Little Rules™ was born.

Since that morning, I’ve connected with some amazing people who also want to share their rules for happiness, creativity, success and wholeness, and together we are creating the 10 Little Rules series of books.

We all need reminders to live by our own rules. We can all use a little help on our journey. That’s what we hope you’ll find on this site, in the books, on the blog and with our growing community of friends online.

Welcome to the 10 Little Rules. 


the books, the authors, and all the love

our books include questions designed to inspire reflection, and plenty of room for journaling

10 Little Rules for a Blissy Life

by Carol Pearson … Why is it that some people seem to have the world by a string? They get what they want, they meet their goals, and somehow they seem to have it figured out. What’s their secret? From spiritual gurus to motivational speakers, everyone has their own version of the answer. And the biggest answer of all? The secret to bliss is to […]

10 Little Rules for Your Creative Soul

by Rita Long … Revised and expanded, with more insights, room for reflection and journaling! Order today. Do you long to live a more creative or artistic life? Do you wish you could break out and express your free side, your wild child? Read on, soul seeker. Former corporate trainer turned professional artist Rita Long learned the hard way that we create our lives, minute by […]

10 Little Rules of Hank

by Wendy Price … When faced with the unfathomable, sometimes it takes a child to show us how to be brave. Hank is a whirlwind of a small human. Currently in remission, he was diagnosed at 2 years old with Eosinophilic Esophagitis (EOE). Since then he has been a shining light to many others with the discoveries that go along with finding his new normal. […]

10 Little Rules for Finding Your Truth

by Micki Beach, E-RYT, YWT, SUPY … The first time is always the hardest. The relentless refusal but utter knowing we need something, anything, more in our lives.  We turn to diets, pills, therapy… anything just to find some answers. But what if i told you the answers have and always lie, within YOU!  I invite you to take an amazing journey with me. Hand […]

10 Little Rules for Mermaids

by Amy Hege Atwell … What is it about mermaids that always seems to beckon us? Is it the sea they inhabit … or is it the freedom they represent? Mermaids … they conjure up the mystical, the beautiful. They are a powerful physical representation of all that’s amazing and secretive about our own feminine selves. It’s no wonder we are fascinated by them. In […]

From the blog ...

the truth about excess

the truth about excess

I get my inspirations at the oddest times. Today it presented itself during a beautiful ride in my Jeep. All the windows are off. The doors are off. Cool breeze … taking my little one to work. I’m anticipating a leisurely ride back over our island bridge and a gentleman (I use this term loosely) pulls quickly out in front of me, obviously in a […]

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Subtle Steps

Subtle Steps

Is it that we adapt, or perhaps succumb to the influences around us? Is it that we stay busy, side tracked, sheltered, or sometimes by choice, just blissfully unaware? When something happens, something tiny, something huge … what is it that makes us all of the sudden think, acknowledge, realize? And now that things look different, seem different, ARE different, what is it that keeps […]

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the truth about Restraint

the truth about Restraint

I still get amazed at others’ greed, self-centeredness, arrogance, rudeness … superiority … (feel free to add here).   I find my center, I breathe so I don’t throat punch people, I stretch and release the knots of frustration trapped in my body,  I fold to humble my rising ego … I do ALL these things …  so I can be better … more peaceful to […]

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Shifting Gears

Shifting Gears

How often do we REALLY do that Sunshine, “Let things happen as they are meant to in the highest way for all involved’? And when we do, how often is it from the beginning, or is it that at some point we finally give up forcing and THEN just go with the flow? How often do we notice, let alone allow ourselves to be INTRIGUED […]

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